Using our Proprietary "Re-Engagement Tool"
 Dealerships anywhere can energize their sales

Welcome to Knowledge Development Group

Elevating Sales through Innovative Processes and Expert Training At Knowledge Development Group (KDG), we specialize in transforming dealership sales with our cutting-edge Sales Pods and personalized training solutions. Our proven presentation and delivery methods empower your sales teams to achieve peak performance, ensuring each sale is a success. 

Explore Our Services 

  • Private Sales Arrangement
  • Sales Pods Setup
  • Expert Sales Staff Training

Unique Presentation & Delivery Techniques

Our Objectives
Knowledge Development Group is a leader in sales optimization for the automotive industry. Our focus is on helping dealerships enhance customer experiences, streamline sales processes, and increase overall profitability through strategic sales events and specialized training. 

Our Mission
To revolutionize how dealerships approach sales, delivering personalized solutions that align with each dealership's unique needs. 

Our Unique Process
We stand out by integrating our proprietary presentation and delivery techniques into every aspect of your sales environment, ensuring a seamless and effective process that resonates with customers.


Private Sales Arrangement

Boosts sales with exclusive, tailored events that enhance customer engagement and significantly increase conversion rates.

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Sales Pod Setup

KDG has developed a new approach to the Sales Pod, incorporating a tried and tested means of engaging customers that result in an increase of sales at any dealership

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Sales Staff Training

Our experienced trainers bring decades of industry knowledge to your dealership. We prepare your sales team with advanced skills, equipping them with the confidence and expertise needed to close more deals.

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Presentation & Delivery Process

Our unique approach to sales presentation and delivery ensures your team can effectively communicate value, build rapport with customers, and deliver a world-class experience every time.

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WHY CHOOSE US
 Proven Results: 
We have a track record of increasing dealership sales through our specialized solutions.•   
Industry Expertise: 
Our trainers and sales strategists have deep knowledge of the automotive industry.•     
 Tailored Approach: 
Every solution is customized to fit your dealership’s needs and goals.•   
Innovative Tools:
With our unique Sales Pods and presentation techniques, we bring the future of sales to your dealership.

Kelly Graw

Managing Partner

Hi there! I’m Kelly Graw, and I’ve spent over 15 years immersed in the exciting world of automobiles. From the moment I stepped into a dealership, I knew this was where I belonged. Let me share a bit about my journey:

John Ostrom

Managing Partner

My passion for cars knows no bounds, embracing all brands, makes, and models. Over the years, I’ve witnessed the remarkable evolution in style, design, engineering, and performance, each era bringing its own unique charm and innovation.

Scott Hamilton

VP of National Sales, Eastern Canada and Digital Creation

I began my career in the car industry in 2010 in Ottawa, Ontario. After learning the ropes and settling into a groove I became a sales manager tasked with helping close deals, training staff and making sure customer expectations were met.

Geoff Anderson

Senior VP Public Relations and Logistics Process

Geoff Anderson, stays very much behind the scenes, but when there is a job to be done, the one hour man comes through. A Business owner for 10 years, Geoff brings a wealth of knowledge to the table and is proud to be a member of this group.

STRATEGIC PLANNING

Strategic planning aligns every employee with clear goals and actionable tasks, ensuring they understand their role in driving the dealership's success. Tailored training programs enhance their skills and knowledge, while effective resource allocation ensures they have the tools needed to perform efficiently. Regular performance monitoring through reviews and feedback helps track progress and keep efforts aligned with dealership objectives.

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POSITIVE CULTURE

Creating a positive workplace culture involves cultivating an energized, motivated, and inclusive environment where all employees feel valued. By embracing diverse perspectives, recognizing employee contributions, and supporting work-life balance, dealerships can foster a sense of community and teamwork. This not only enhances collaboration but also drives productivity and mutual support, ensuring a thriving, supportive work environment.

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PURPOSEFUL ACTIONS

Purposeful actions, supported by clear role definitions, empower employees to take ownership of their responsibilities and contribute directly to the dealership’s success. By fostering initiative and accountability within their roles, and promoting a continuous improvement mindset, employees stay engaged and proactive in refining processes. Regularly tracking performance metrics ensures that tasks are executed with excellence and efficiency.

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COMMITMENT

Strengthening commitment within a dealership involves initiatives that boost employee engagement and dedication to both personal and team success. Recognition awards, career development opportunities, and incentive programs help employees feel valued and motivated. Aligning personal aspirations with dealership goals fosters a shared sense of purpose, while supportive leadership that mentors and empowers employees builds a culture of trust and loyalty, enhancing overall commitment.

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Events - Private Sales and Dealer Coaching

Expand Your Team and Capabilities with 100+ Years of Combined Experience

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Lead Generation

Supercharge Your Sales with our Lead Generation Solutions – Your Ultimate Database Contact Campaign Service Accelerate Your Sales with our CRM Leads

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Sales CRM

Our Sales CRM has been carefully formulated to generate the most comprehensive results and ensure maximum returns

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Dealer Recruiting

Expand Your Team and Capabilities with 100+ Years of Combined Experience

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CarView360

Introducing CarView360: The Future of Automotive Sales

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The Road To Excellence

KDG Professional Services Empowering Excellence: 

Our Philosophy & Approach  

At Knowledge Development Group, we are committed to helping dealerships achieve sustained success. Our philosophy and approach are rooted in empowering teams to take charge of their growth and results. 

Our Philosophy:

"If you catch a man a fish, he eats for a day. If you teach him how to fish, he eats for a lifetime."

β€” Anne Isabella Thackeray 

We live by this timeless wisdom. Our mission is not just to provide tools and solutions but to ensure your team is equipped with the knowledge and skills to thrive independently. By teaching your team how to β€œfish,” we set them up for long-term success. 

KDG’s Tool Chest: Think of technology as casting many fishing lines in a vast sea of opportunities. At Knowledge Development Group, we have developed invaluable tech tools that act as highly effective strategies to teach your team to attract, engage, and close valuable leads. 

But it doesn’t stop thereβ€”our comprehensive training ensures your staff knows how to craft, adapt, and wield these tools effectively in the competitive marketplace. 

The Goal: To empower your team to confidently tackle challenges, embrace innovation, and deliver measurable results. With the right tools and the right mindset, the possibilities are endless. 



 Transform Your Dealership: Tailored Sales Tools & Training Solutions  

Revamp your dealership’s sales process with cutting-edge tools and personalized training packages from Knowledge Development Group. Whether you're looking to engage cold leads, re-engage past leads, enhance digital strategies, or provide immersive team training, we have the perfect solution for your needs. 


1. Re-Engage Tool – $2,995

Reignite cold leads and optimize communication with this all-in-one re-engagement system

  • 1,500 Calls, Texts, and Emails: Strategically reconnect with potential customers.
  • Custom CRM Integration: Track, respond, and manage leads with ease.
  • Campaign Design & Voice Drops: Stand out with targeted campaigns designed to captivate.
  • Live Onboarding: A seamless start with expert-led remote onboarding sessions.

Benefits: Re-Engage is ideal for dealerships looking to recover missed opportunities and establish a streamlined, effective follow-up system. 


2. Pixel Package – $1,495

Elevate your dealership’s online presence and attract digital leads with this comprehensive package: 

  • Five Custom Landing Pages: Mobile-optimized and conversion-focused.
  • Social Media Integration: Expand reach with calls-to-action (CTAs) and video-enabled responses tailored for platforms like Facebook, Instagram, and LinkedIn.
  • Engaging Video Content: Includes branded walkaround videos, promotional clips, and introduction videos that tell your story effectively.
  • Advanced Analytics Dashboard: Gain insights into campaign performance and adjust for maximum ROI.

 Benefits: Perfect for dealers looking to stand out online, generate leads, and drive conversions with engaging multimedia strategies. 


3. On-Site Training: Empower Your TeamPrice: $4,995

Nothing beats the impact of face-to-face, hands-on training. Our 3-day immersive program includes: 

  • Custom Social Media Campaigns: Learn to create campaigns tailored to your brand and audience.
  • Sales and Content Mastery: Gain advanced skills in sales techniques and customer engagement.
  • Technology Training: Master KDG’s Re-Engaged tools for efficiency and success.
  • Bonus Re-Engage Tool: Includes 750 additional calls to give your team a head start.

 Benefits: Ideal for dealerships seeking a transformative experience that builds confidence in their sales team, fosters innovation, and drives results. 


Why Choose Knowledge Development Group? 

  • Tailored solutions for dealerships of all sizes.
  • Expert guidance from experienced professionals.
  • Tools and training designed to create lasting impact.

 Invest in your dealership’s future. 

Contact us today to learn how our tools and training can empower your team and transform your sales strategy. Book A Call With Us




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DON'T WAIT ANY LONGER

One Call - Variety Of Solutions

Submit this form request for a one on one call from us to learn more about KDG and how we tailor our team to your needs
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Satisfaction Guaranteed

Our Success Increases Daily

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Events = Customers = Sales

  •  09/12/2024 09:30 AM - 20/12/2024 04:30 PM
  •   4415 42nd Avenue, Rocky Mountain House, AB T4T 1B6, Canada

REGISTRATION WILL REMAIN OPEN FOR THE DURATION OF THIS EVENT. SCROLL DOWN TO THE LINK FOR THE $1,000 CERTIFICATE

  •  17/10/2024 12:42 PM - 22/10/2024 12:42 PM
  •   1255 Johnston Rd, Ottawa, ON K1V 8Z1, Canada

Get ready for the biggest sales event of the year! Knowledge Development Group Ltd. is hosting an exclusive five-day Sales Bonanza at Southbank Dodge, offering unbeatable deals you won’t find anywhere else in Ottawa. Visit us in person or book an appointment with our Private Sales Coordinator at the dealership. Don’t miss your chance to drive away with the best deal of the year! Call 613-408-8878 now to secure your spot!

  •  23/09/2024 09:00 PM - 30/09/2024 09:00 PM
  •   4415 42nd Avenue, Rocky Mountain House, AB T4T 1B6, Canada

Rocky Mountain Dodge saw the benefits of Acquiring KDG's services and had a bumper week of sales, thanks to the efforts of Kelly Graw and John Ostrom, not to mention the back end support from the rest of the team

About Us
Who We Are

Knowledge Development Group is a leader in sales optimization for the automotive industry. Our focus is on helping dealerships enhance customer experiences, streamline sales processes, and increase overall profitability through strategic sales events and specialized training. 

Our Mission
To revolutionize how dealerships approach sales, delivering personalized solutions that align with each dealership's individual needs. 

Our Unique Process
We stand out by integrating our proprietary presentation and delivery techniques into every aspect of your sales environment, ensuring a seamless and effective process that resonates with customers.

Contact Us - Response within 2 hours


  • Red Deer, AB, Canada
  • PO Box 1216, Red Deer, Alberta. T4N 6S6
  •  Mon-Fri - 08:00-19:00 Sat-Sun: Off

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Download Link For Full Sales Training Outline

KDG Car Sales Training Manual

This is a complete outline of the KDG Sales Training Manual. Download this PPT to commence the Masters Certificate training.